A carnival themed campaign to celebrate 25 years in business for Meadowhall.
Advertising Art Direction Brand Strategy Illustration Print Design
Meadowhall Centre welcomes over 26 Million visitors a year and is one of the UK’s largest shopping malls.
To celebrate their 25th Birthday, they came to us for a bold and fun campaign that injected a splash of colour throughout the Mall. Our solution was a Carnival style celebration with a hand made, paper cut illustration that was used alongside a variety of Carnival themed live acts.