LBD
Because you’re happier, healthier.
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_10.jpg 1097w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_10-227x300.jpg 227w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_10-776x1024.jpg 776w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_10-768x1013.jpg 768w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-12.42.55.png 1462w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-12.42.55-227x300.png 227w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-12.42.55-776x1024.png 776w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-12.42.55-768x1013.png 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-12.42.55-1165x1536.png 1165w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18.jpg 2398w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18-1536x1024.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_18-2048x1365.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11.png 2936w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11-300x193.png 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11-1024x658.png 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11-768x493.png 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11-1536x987.png 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/Screenshot-2022-09-07-at-21.49.11-2048x1316.png 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-scaled.jpg 2560w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-300x266.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-1024x908.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-768x681.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-1536x1363.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_25-2048x1817.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15.jpg 2398w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15-1536x1024.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_15-2048x1365.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16.jpg 2398w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16-1536x1024.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_16-2048x1365.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20.jpg 2398w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20-1536x1024.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_20-2048x1365.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_Typeface.gif)
![A person doing pilates stretches across 3 billboards depicting a big stretch, alongside text that says "Big stretches, even bigger smiles" For an LBD pilates advert designed by Kyle Wilkinson Studio](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17.jpg 2560w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17-300x173.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17-1024x589.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17-768x442.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17-1536x884.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_17-2048x1178.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4.jpg 2560w, https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4-300x169.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4-1024x576.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4-768x432.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4-1536x864.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/LBD_KyleWIlkinsonStudio4-2048x1152.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1.jpg 2398w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1-1536x1024.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_27-1-2048x1365.jpg 2048w)
The solution.
We helped create new services to cater for different needs, such as LBD Nutrition & LBD Prenatal. The branding was pitched at a medium to high category, with a focus on verbal identity – with the brands image being representative of all body types, with a key message of being happier, healthier.
We collaborated on.
Brand Strategy, brand design & tone of voice.
![](https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12.jpg 2427w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12-300x187.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12-1024x640.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12-768x480.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12-1536x959.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/12/KyleWilkinsonStudioLBD_12-2048x1279.jpg 2048w)
See more work
![](https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36.jpg 2560w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-300x173.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-1024x592.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-768x444.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-1536x888.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-2048x1184.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36.jpg 2560w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-300x173.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-1024x592.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-768x444.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-1536x888.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/03/KyleWilkinsonStudio_MB36-2048x1184.jpg 2048w)
![](https://www.wilkinson.studio/wp-content/uploads/2021/03/19C0032_097-1-1024x682.jpg 1024w, https://www.wilkinson.studio/wp-content/uploads/2021/03/19C0032_097-1-300x200.jpg 300w, https://www.wilkinson.studio/wp-content/uploads/2021/03/19C0032_097-1-768x512.jpg 768w, https://www.wilkinson.studio/wp-content/uploads/2021/03/19C0032_097-1-1536x1023.jpg 1536w, https://www.wilkinson.studio/wp-content/uploads/2021/03/19C0032_097-1.jpg 1777w)
Mercedes-Benz
A brand fit for any runway